Samick Story
Play Samick With Love
Minsoo Kim, CEO
Beyond K-POP: Samick's
Resonance Toward the Global Stage
Greetings from Samick Musical Instruments Since its founding in 1958 as Korea’s first comprehensive musical instrument company, Samick has led the domestic instrument industry, achieving milestones such as “No.1 in Korea’s musical instrument exports” and “4th in global brand competitiveness.” These accomplishments have been made possible thanks to the unwavering trust and affection of our valued customers.
Inheriting tradition and craftsmanship, we acquired Seiler, a prestigious German piano brand with 176 years of history, gaining authentic production techniques. At the same time, we are expanding into future-oriented businesses, including electronic instruments and music education platforms, establishing ourselves as Korea’s representative integrated musical instrument company.
In particular, by aligning with the globally influential K-POP culture, Samick is forging connections between our instruments and brand with audiences around the world, unlocking new possibilities through innovative products and creative content.
Moving forward, Samick Musical Instruments will continue to grow as a cultural enterprise where tradition and innovation coexist, empowering everyone to create their own stage through the power of music.
Thank you.